Monday, April 21, 2008

Down the same road

Streetdirectory.com is back online, come back from the dead although it is a pale shadow of its former glory. At its height, it was a "Singapore’s top travel and mapping portal (as ranked by hitwise August 2006 & Hitwise July 07 Travel Report)". It still claims in the website that it drew "an estimated 30 million page views and over 600,000 unique visitors a month and constantly growing. The site is ranked as number 2691 in the world by Alexa.com....".

Sad that these statistics are history, and all because the greedy people that ran Streetdirectory.com - Virtual Maps - took so much fun in suing legit businesses left, right, centre and below that it has gone under itself - by the same medicine it dished out. Amazingly, it still trumpets it past achievements. In its latest reincarnation as an all-in-one portal, it has the gall to claim that "Locals swear by the Map Directory, Business Directory, Wine and Dine, Singapore Bus Guide & Singapore Properties". This liner is found at the bottom of its pages, where the fine prints are usually located. I don't know about you, but I would have thought that locals swear at them rather than by them. Has VM not learnt its lesson in dealing ethically with the public?

 
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